Insights · Software & Automation
Software & Automation Insights
Next.js, integrations, AI automation, and custom software.
Software & Automation insights
Notes on software development, automation, and technology infrastructure.
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Research
PreviewPerformance Analysis of Corporate Websites in Turkey
Findings from 150 corporate websites reviewed against PageSpeed, Core Web Vitals, and mobile compatibility metrics.
- • Average LCP: 3.8s — above industry average
- • Sites with mobile PageSpeed score below 50: 62%
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Research
PreviewConversion Review of 100 B2B Websites
Analysis of quote forms, CTAs, and trust signals on B2B sites in industrial, logistics, and professional services sectors.
- • Sites with quote forms longer than 3 steps: 71% abandonment rate
- • Missing WhatsApp and phone CTAs: 54% of sites
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Research
Visibility of Turkish Brands in AI Search
Citation rates and sector breakdowns for Turkey-based brands as sources in ChatGPT, Perplexity, and Google AI Mode queries.
- • Brands with strong GEO readiness are cited 4.2x more often in AI answers
- • Sites with structured FAQ content show 38% higher citation rates
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Research
PreviewIstanbul Web Design Agency Pricing Research
Price range and scope comparison for corporate web, e-commerce, and custom software projects among Istanbul agencies.
- • Average quote range for corporate sites (10–15 pages)
- • Next.js vs WordPress project cost difference
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Research
PreviewGoogle Ads Cost-per-Click by Industry
Average CPC and cost-per-conversion comparison across finance, healthcare, e-commerce, construction, and B2B industrial verticals.
- • Highest CPC: finance and legal verticals
- • Remarketing advantage in B2B industrial queries
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Research
PreviewDigital Marketing Trends Among SMEs
Survey findings on channel preferences, budget allocation, and agency working habits among SMEs in Turkey.
- • 42% of digital budget allocated to performance advertising
- • 67% of SMEs investing in SEO report organic lead growth within 12 months
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