Insights
Research, Analysis, and Actionable Insights for Digital Growth
Explore our research, guides, and practical notes on SEO, AI search, web technologies, digital advertising, and customer acquisition.
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Featured
Featured Insight
The current analysis and strategy piece highlighted on our editorial calendar.
GEO & Artificial Intelligence
AI Search and GEO: How to Stand Out in 2026
Generative Engine Optimization (GEO) and Answer Engine Optimization (AEO) add a new layer alongside classic SEO. How do you update your strategy to appear in ChatGPT, Perplexity, and Google AI Mode?
Latest Insights
Current editorial content on SEO, AI, performance marketing, and digital strategy.
GEO & Artificial Intelligence
Creating Content with AI: An Editorial Control Playbook
AI drafts; an editor ships. An evergreen playbook for prompts, grounding, a seven-gate review, Google quality, and GEO-ready structure.
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Research
Performance Analysis of Corporate Websites in Turkey
Findings from 150 corporate websites reviewed against PageSpeed, Core Web Vitals, and mobile compatibility metrics — with sector breakdowns and actionable improvement recommendations.
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Research
Conversion Review of 100 B2B Websites
Analysis of quote forms, CTAs, trust signals, and lead funnels across 100 B2B websites in industrial, logistics, and professional services — with actionable conversion recommendations.
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Research
Istanbul Web Design Agency Pricing Research
2026 price ranges, scope comparison, and quote evaluation guide for corporate web, e-commerce, and custom software projects among Istanbul agencies.
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GEO & Artificial Intelligence
How to Earn Brand Visibility in Google AI Overviews
Google's AI Overviews feature is reshaping organic clicks. How do you optimize content, technical SEO, and authority signals so your brand appears in this new SERP layer?
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Research
Google Ads Cost-per-Click by Industry
2026 average CPC, cost-per-conversion, seasonality, and remarketing analysis across finance, healthcare, e-commerce, construction, and B2B industrial verticals — Turkey market data.
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Data-driven
Mizemedia Research Backed by Data
Original data, industry analysis, and reference-ready mini studies — beyond classic blog content.
Research
Performance Analysis of Corporate Websites in Turkey
Findings from 150 corporate websites reviewed against PageSpeed, Core Web Vitals, and mobile compatibility metrics.
- • Average LCP: 3.8s — above industry average
- • Sites with mobile PageSpeed score below 50: 62%
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Research
Conversion Review of 100 B2B Websites
Analysis of quote forms, CTAs, and trust signals on B2B sites in industrial, logistics, and professional services sectors.
- • Sites with quote forms longer than 3 steps: 71% abandonment rate
- • Missing WhatsApp and phone CTAs: 54% of sites
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Research
Visibility of Turkish Brands in AI Search
Citation rates and sector breakdowns for Turkey-based brands as sources in ChatGPT, Perplexity, and Google AI Mode queries.
- • Brands with strong GEO readiness are cited 4.2x more often in AI answers
- • Sites with structured FAQ content show 38% higher citation rates
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Research
Istanbul Web Design Agency Pricing Research
Price range and scope comparison for corporate web, e-commerce, and custom software projects among Istanbul agencies.
- • Corporate site (10–15 pages) average quote range: 95,000 – 220,000 TRY
- • Next.js vs WordPress project cost difference: average 40–55%
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Research
Google Ads Cost-per-Click by Industry
Average CPC and cost-per-conversion comparison across finance, healthcare, e-commerce, construction, and B2B industrial verticals.
- • Highest CPC: finance and legal (18 – 55 TRY)
- • B2B industrial remarketing CPA 35–50% lower
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Research
Digital Marketing Trends Among SMEs
Survey findings on channel preferences, budget allocation, and agency working habits among SMEs in Turkey.
- • 42% of digital budget allocated to performance advertising
- • 67% of SMEs investing in SEO report organic lead growth within 12 months
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Free
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